Simple.app Card
MastercardhybridKYC: required
3.5 / 5
Net Reward1.3
Availability3.5
Custody & Risk5.0
Features3.0
UX4.3
The Simple Card is a crypto-backed Mastercard debit card offering two variants: a Custodial Simplecard (EUR) for EEA users with integrated IBAN banking, and a USDC Simplecard (self-custodial) with global availability including US, UK, and APAC regions. Both are virtual cards supporting 24 cryptocurrencies with automatic conversion at point of purchase.
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Slug: simple-app-card
Our Verdict
European crypto holders seeking integrated EUR banking (Custodial variant) or global users prioritizing self-custody and crypto-in/crypto-out capability (USDC variant)
Pros and cons
Pros
- Zero monthly and issuance fees for all users
- No staking requirements to access the card
- High transaction limits (€15,000 daily)
- Integrated IBAN account with full SEPA capabilities (Custodial)
- Support for 24 different cryptocurrencies
- 12% APR interest on USDC deposits
- Non-custodial/self-custodial option available (USDC Simplecard)
- Global availability including US, UK, Switzerland, APAC, and LATAM (USDC Simplecard)
- Crypto-in/crypto-out capability with on-chain transparency (USDC Simplecard)
- Can be funded from either custody or self-custody wallets (USDC Simplecard)
Cons
- Custodial EUR card limited to European Economic Area residents only
- 2.5% fee on international (non-EEA) transactions
- Physical card not yet available (only virtual currently)
- E-money account not protected by deposit guarantee schemes
- Limited to euro as the only fiat currency (Custodial)
- Fully custodial model for EUR variant (Simple/Unlimit holds private keys)
- No integrated IBAN account or SEPA banking (USDC Simplecard)
- No deposit insurance or guarantee schemes
Supported chains
ArbitrumAvalancheBitcoinEthereumOptimismPolygonSolanaTRON
Supported cryptos
ARBBTCDOGEETHLINKLTCMATICOPSHIBSOLTRXUNIUSDCUSDTXRP
Fees
Monthly: €0
Issuance: €0
Atm Non Uk: €1.75 + 2.5% per withdrawal
Purchase Transaction: 0% domestic (EU/EFTA), 2.5% international
Key Features
- Two card variants: Custodial (EUR, EEA-only) and USDC (self-custodial, global)
- Spend 24 different cryptocurrencies through automatic conversion
- Free virtual cards with physical versions coming soon
- High transaction limits (€15,000 daily, €30,000 monthly)
- Integrated Euro IBAN account with SEPA capabilities (Custodial variant)
- Apple Pay and Google Pay mobile wallet integration
- No monthly fees or card issuance fees
- Zero fees for domestic (EEA) transactions
- No staking requirements to qualify for the card
- 12% APR interest available on USDC deposits
- 24/7 human customer support
- Self-custodial option with global coverage including US, UK, Switzerland
Limitations
- Custodial EUR card exclusively available to European Economic Area residents
- 2.5% fee on international (non-EEA) transactions
- Physical cards not yet available (announced as 'coming soon')
- E-money account not covered by deposit guarantee schemes (Custodial variant)
- Limited to EUR as the only fiat currency (Custodial variant)
- No integrated IBAN account or SEPA banking (USDC Simplecard)
- Exact cashback percentage and cap not publicly disclosed
Risks
- CounterpartyE-money account not protected by deposit guarantee schemesFunds are issued as e-money in EUR with segregated accounts but not covered by deposit insurance schemes
- CounterpartyCustodial model risk for EUR variantFully custodial model where Simple/Unlimit holds private keys for crypto balances
Rewards & Cashback
Notes: Exact cashback percentage and cap not publicly disclosed
Cashback Rate: Cashback rewards available but specific rate not publicly disclosed as of April 2025
Interest On Balance: 12% APR interest available on USDC deposits
Eligibility Requirements: No staking requirements to qualify for the card
Spending Limits
Atm Daily: €1,000
Atm Monthly: €4,000
Daily Spending: €15,000
Per Transaction: €15,000
Monthly Spending: €30,000
Top-Up Methods
Crypto (24 supported cryptocurrencies)Custody walletSelf-custody wallet (USDC Simplecard)
Banking & Financial Services
✓
IBAN
✓
SEPA Transfers
Personal Euro IBAN account included at no cost for SEPA transfers (Custodial Simplecard only). USDC Simplecard does not include integrated IBAN account.
Security Features
Features: SSL Encryption,DDoS Protection (Cloudflare),Password hashing,Two-Factor Authentication (mandatory for logins and withdrawals),Cold Storage with multi-signature wallets,Device encryption,Cryptographic signing,Regular security audits,PCI DSS Compliance
Mobile Wallet Support
Apple PayGoogle PayiOSAndroid
Best For
European crypto holders seeking integrated EUR banking (Custodial variant) or global users prioritizing self-custody and crypto-in/crypto-out capability (USDC variant)
Custody Model
hybridTwo variants available: Custodial Simplecard is fully custodial where Simple/Unlimit hold private keys for crypto balances. USDC Simplecard is non-custodial/self-custodial where users retain full control over private keys and assets until conversion at point of top-up or transaction.
Risk: E-money account not covered by deposit guarantee schemes. Custodial funds held in segregated accounts separate from operational funds.
Card Issuer & Compliance
Issuer Name: Unlimit Ltd.
Kyc Required: true
Issuer License: EMI license 115.1.3.7/2018, Central Bank of Cyprus
Platform Licenses: EMI license 115.1.3.7/2018 (Central Bank of Cyprus),VASP/VCE license Lithuania No. 305959834
Availability
Available in 191 countries. Custodial variant: EEA only. USDC variant: global including US, UK, Switzerland, APAC, LATAM. Key regions missing: United States, United Kingdom, Canada, Switzerland (for Custodial variant only - USDC variant available in US, UK, Switzerland).
Card Tiers
Custodial Simplecard (EUR)
Virtual onlyVirtual only (physical coming soon)
EEA citizens or residents with valid residency documentation
Fees
Issuance: €0
Monthly: €0
Monthly Limit: €30,000
MastercardApple PayGoogle Pay
Cashback: Not disclosed
ATM Free: First 3 withdrawals per month free
Integrated EUR IBAN accountFull SEPA capabilities24/7 human customer support
USDC Simplecard (Self-Custodial)
Virtual onlyVirtual only (physical coming soon)
Global availability across supported countries (US, UK, Switzerland, APAC, LATAM)
Fees
Issuance: €0
Monthly: €0
Monthly Limit: €30,000
MastercardApple PayGoogle Pay
Cashback: Not disclosed
ATM Free: First 3 withdrawals per month free
Non-custodial/self-custodialCrypto-in/crypto-out withdrawalsOn-chain transaction details viewable
User Ratings
4.3/5.0 (7,261 ratings)
Trustpilot
4.3/5 (7,000+ reviews)
Google Play
4.8/5
App Store
Positive reception of clean UI and instant virtual card availability
Roadmap & Updates
Expansion: Physical cards listed as 'coming soon' with no definitive launch date
Planned Features:
- Physical cards for both variants
Conclusion
Simple Card stands out by offering two distinct products that serve different user needs: the Custodial Simplecard for European users seeking integrated banking, and the USDC Simplecard for global users prioritizing self-custody. The Custodial Simplecard excels as a no-fee Mastercard debit card designed specifically for crypto holders in the European Economic Area with zero issuance and monthly fees, free domestic (EEA) transactions, exceptionally high spending limits, and an included euro IBAN account for SEPA banking integration. The USDC Simplecard addresses a different market segment with its non-custodial approach and global availability, allowing users in the US, UK, Switzerland, and across APAC and LATAM regions to access a crypto spending card while maintaining full control over their assets until conversion. Both variants share the same competitive fee structure and high spending limits, though non-EU transactions incur a 2.5% fee which can make overseas use relatively expensive.
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